Monday, February 15, 2010

Feature News Release for My PR Writing Class - Valentine's Day

Recently, I enrolled in a PR writing class at Sac State. I am learning a lot and thought I would post my first writing assignment. I would love to hear feedback.

HAPPY VALENTINE’S DAY FROM THE CITIZEN HOTEL


Sacramento, Calif., Feb. 4 - With Valentine’s Day around the corner, The Citizen Hotel, located in downtown Sacramento, is showing it’s humor for the holiday. 


The windows of the hotel feature giant message hearts with a twist. “To: Tiger From: Kobe Try Diamonds.” “To: NFL From: Farve Yes, No, Maybe?” “To: Traveler From: The Citizen Sleep With Me.” 


“We had a great time coming up with it and really it’s just an effort to kind of poke fun at a little bit of everybody,” said Amy Dempster. “If these people could write love notes to each other, what would they say?” 


Once inside, the guests see the true luxury of the hotel. Originally built in 1926 as the Cal Western Life building, the hotel features vaulted ceilings, lead-paned windows, hand-crafted staircase railings and Italian marble.


There are 198 boutique-style guest rooms and suites. These rooms feature room service, complimentary wine hour (Monday - Thursday), housekeeping, valet parking (with fee) and Internet access throughout the hotel. 


The hotel also has 11,000 square feet of meeting and conference space and a 3,000 square foot, roof top, tented terrance, perfect for an event or wedding.


The Grange restaurant is a bar and lounge that gives a loft-like feel with exposed beams and concrete columns. The glassed-in atrium features a two-story wine vault. The restaurant’s menu is inspired by California’s farmland. The menu contains foods only obtained in the state, an all-California wine list and deserts made in-house by the pastry chef. 


The Citizen Hotel is the desired place to be in Sacramento for the holidays.